"It's Worth It."
Ed and Amanda Raithel, two fitness fanatics, built The Cheat Meal Company™ because they were tired of wasting calories on desserts that left them saying, "Well...that wasn't worth it."
They developed every recipe, and their cookies and dessert creations are handcrafted from premium ingredients and tested relentlessly until they'll happily choose it as their own cheat meal. Because if you're going to indulge, it should be "worth it."
Life Is Too Short For Bad Desserts
Worth Every Calorie
Developed By Foodie Athletes.
Baked Premium for everyone.
Ed is an NPC competitor and avid lifter, and Amanda is a six-time Boston Marathon finisher, NASM CPT, and Certified Nutrition Coach. They are people who count macros, train hard, and know exactly what every calorie is "worth." That's why they refuse to waste them, and they don't want you to "waste" them on mediocre desserts.
On The Move (Coming Fall '26)
Starting in the fall of 2026, you can catch The Cheat Meal trailer in local towns and community events. We bring the heat with fresh-baked oversized cookies, hot mini donuts, and ice cream straight to your neighborhood.